I think the way someone eats a chocolate Easter bunny says a lot about them.
Take me, for example. I start from the very bottom, and methodically eat it in vertical stripes, until I reach approximately the neck. At that time, I switch to the ears. Once the ears are done, I nibble around the head, leaving the nose second last, and the eye absolutely last.
I think this is in part a result of my tendency to anthropomorphize everything-- such as my pang of heartbreak when I see an abandoned teddy bear, or a pile of random stuffed animals in the budget bin at Value Village (I have been known to buy random animals, such as a beat-up albino bison, simply because I was afraid that if I didn't buy it, no one would. As I've said before... way too much Velveteen Rabbit as a child).
When you talk to ketchup bottles and lamps, it is easy to see how eating a bunny would feel a little cruel.